REDWOOD CITY, California – A new position has been filled at Shutterfly, Inc., the leading internet marketing and publishing company.
Tony Pecora was just announced as the new Vice President of the corporation, reporting to Peter Elarde, the Senior Vice President and Chief Marketing Officer
Pecora is new to Shutterfly. His responsibilities include acquiring customers, developing lasting relationships with them and managing internet marketing, e-commerce and CRM services.
“I am excited to welcome Tony to the Shutterfly team,” said Elarde. “His extensive experience in creating strong marketing programs at a variety of like-minded, customer-centric organizations is a valuable asset as we continue to deepen Shutterfly’s relationship with our current customers while reaching out to new and growing audiences.”
Pecora has over 20 years of experience in marketing and management and has held a variety of positions in leading companies such as eBay, Alta Vista and Compaq. His latest position was as the Chief Marketing Officer at WorkingPoint.
Shutterfly, Inc. was founded in 1999 and helps clients with social expression via the Internet as well as personal publishing. One of their signature products is a photo book line that enables customers to have their pictures bound in coffee table books in the form of a story. They also help create cards, stationeries and other photo gifts.
Based in Redwood City, California, the company was named one of the top 25 Best Midsized Companies to Work For by the Great Place to Work Institute.